VIENNA
2025 - 2026
BUILT
Designing a professional hair tool
PRODUCT DESIGN

The process
A month of understanding before the first form was drawn.
01 What she brought

Her origin page · 16 january 2026
Her favourite reference — “the fluidity & the asymmetry”

The bowl she was replacing

The category’s idea of ergonomics
02 How it is held, all day

Active mixing · 30° · grip points

Hip brace
One-handed scraping

Cleaning
03 Twelve places it is seen
Trolley · client’s eye · workstation · mirror · peripheral vision · carried · sink · storage · décor · photographed · end of day
04 Two ways to make it
Injection — precise interior, no deep undercuts
02 How it is held, all day
Active mixing · 30° · grip points
Hip brace
One-handed scraping
Cleaning
04 Two ways to make it

Injection — precise interior, no deep undercuts

Rotational — seamless shell, softer detail
02 How it is held, all day

Active mixing · 30° · grip points

Hip brace

One-handed scraping

Cleaning
02 How it is held, all day

Active mixing · 30° · grip points

Hip brace

One-handed scraping

Cleaning
Alexa Hargrove
THE CLIENT

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